Category Archives for Business

3 Steps to Effectively Increase Your Marketing Response

    To become successful in business, it’s crucial to actively promote your business to gain new customers. Let’s face it… No promotion equals no new customers. It’s that simple! Your marketing campaigns should make the marketplace aware of your product or service and where they can get it. If you’ve ever spent money on advertising, you […]

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    When And Why Do You Need A Business Plan?

      Not everyone who starts and runs a business begins with a business plan, but it certainly helps to have one. If you are seeking funding from a bank, sponsor or venture capitalist, you will certainly need a comprehensive business plan that is well thought out and demonstrates sound business reasoning. If you are approaching a […]

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      The Essential Contents Of A Marketing Plan

        by Fran Piggott Excerpt from On Target: The Book on Marketing Plans by Tim Berry and Doug Wilson Every marketing plan has to fit the needs and situation. Even so, there are standard components you just can’t do without. A marketing plan should always have a situation analysis, marketing strategy, sales forecast, and expense budget. […]

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        Master Data Management (MDM) Tips and Strategies

          Master Data Management is one of the hottest buzz words in data management circles. The ideas aren’t new, but the combined concepts are now being refined and studied under this new category of data management. Master Data Management, also called MDM, contains all of the data that is considered the most important for the business. For most organizations, that is customer or transactional data.

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          Franchise Growth is Key when Selecting a Franchise

            There are a lot of factors to weigh when choosing the appropriate franchise opportunity. Not only do you want the franchise to be a good fit for you – you also need to work with a franchisor that’s going to be around for a long time.

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            What’s Stopping You From Succeeding?

              As a business owner, you are both the boss and the employee. Some people can thrive in this type of situation and achieve more than they could in a traditional work environment. For other people, this situation can spell disaster. That is why it is important to analyze yourself several times a year to make sure you are staying on track.

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              Unbiased Advice About Keyrings in Advertising

                The standard promotional keyring is a very powerful selling tool for gaining repeat business that is often overlooked by many potential businesses. They are cheap enough so that they can be bought in bulk, sometimes for next to nothing when you are looking at the cheaper plastic keyrings. This makes them well worthy of mass […]

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