‘Retain’ and ‘Grow’ Your Customers for Sustainability
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Watch the video above To Keep your customers satisfied
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Lesson Summary:
With 60% of your sales being generated from existing customers and 30% from word-of-mouth referrals from existing customers, it’s crucial for you to nurture and build relationships with these customers.
What you’ll learn in this Lesson:
- How to nurture and care for your customers.
- Exceptional customer service.
- What to do if you’ve messed up.
- Telephone techniques and language.
- Email marketing and mobile marketing tips.
Downloads/Resources
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Video Transcript
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Which of these topics, if I include them, would make your marketing efforts better?
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Customer Profitability Profiling is the analysis of individual customers' financial impact on a business.
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Add RecommendationEdit TagsView All Assigned TagsCustomer Retention Strategies is the art of building long-lasting relationships to ensure a steady and loyal customer base.
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Add RecommendationEdit TagsView All Assigned TagsCross-Channel Marketing Integration is syncing your marketing messages across platforms ensuring a unified voice everywhere.
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Add RecommendationEdit TagsView All Assigned TagsProduct Profitability and Popularity Analysis is identifying which products bring in the most money and capture customer interest.
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Add RecommendationEdit TagsView All Assigned TagsCustomer Balance is about spreading your business risks and ensuring sustainable success.
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Add RecommendationEdit TagsView All Assigned TagsCompetitive Analysis and Strategy involves strategic planning to outshine the competition.
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Add RecommendationEdit TagsView All Assigned TagsCustomer Buying Patterns and Their Budget is understanding how customers spend based on their habits and financial capacity.
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